About Our Staff

About Our Staff

Zareena Ali – Owner and Director of Operations Manager

Zareena Ali – Owner and Director of Operations Manager

With more than two decades of home care experience, Zareena has been involved at all levels of home care from assisting direct care needs during staffing shortages, hiring the right caregiver for the company, training and mentoring for success to manage large groups of staff and clients by coordinating client care needs. Her passion doesn’t go unnoticed, engaging at every level as Zareena is always eager to help by making a real difference in clients and families’ lives. She provides an extra touch of care bringing forward a positive and supportive attitude in every situation.

Zareena started her career in the Home Care Industry in 1990 as a Program Administrator, shortly after she was promoted to Program Manager and began working with persons with disabilities, seniors and special needs. Along the way she completed her Human Resource Management diploma from MacEwan University and Residential Interior Design diploma with the University of Alberta. She has attended several workshops and training to provide updated and new home care practices to all varieties of clients and understand client disabilities.

In 2011, she fulfilled a role of Home Care Assistance Instructor – providing in house training program for Health Care Aide certification. She continues her journey starting her own Home Care Company – providing valuable services to clients who require assistance to remain independent, additional assistance while their loved ones are not able to provide a full range of care, and being a companion during the last stages of a client’s life. Her passion, experience and commitment to excellence is what sets her apart from other Home Care Assistance programs, providing 24/7 service and dedication.


Zain Ali - Client Care Manager

Zain Ali – Client Care Manager

Home care has always played an important role in my childhood and continued throughout my life till adulthood. As the son of a Program Manager, for Independent Living Program for Persons with Disabilities, I grew up in the office surrounded by Health Care Aids and residents with various physical limitation and chronic illnesses but they all held incredible life stories. The residents I got to know achieved outstanding honors, teaching me that your ability to change the lives of others and yourself manifests itself from within and it is produced from that very same place. Some of the residents I got to know were retired professors, computer programmers, equal right activists and a Paralympian. The lessons I learned from these residents, whom became sort of role models to me, can be found within care facilities and homes we just need to listen.

My interest in hearing and discovering life stories and cultures lead me to seek out University schooling to become an Anthropologist. From my experience with home care I grew to be passionate and compassionate for the stories of those who came before myself and the value in understanding where you come from. Last year I was awarded for Best Undergraduate Student Research at the 2016 Canadian Archaeological Association Conference for my work in Doing Bodo Without Bodo: Bringing Alberta’s Archeology into the Classroom.

I believe, each human is unique on their own but we all belong to larger cultures that can help bring us together in similarities, the overall arching of that being we are all a part of mankind. Within health care the compassionate coordination between all those involved produces high quality lifestyles and freedom for the client and their loved ones to live the life they seek.